Why Every Corporate Strategy in Your Industry Sounds the Same – And It’s Not Your Team’s Fault

This article first appeared on Businesssuite Online. An awkward silence falls over boardrooms when directors flip through a newly printed plan and instantly recognise it. To their frustration, almost nothing has changed since the last one done five years before. Despite clearly stated expectations, little has shifted. So what’s missing? The reason the strategic logic …

The Moment I Realised My Story Library Was Too Small

There is a specific kind of professional humiliation that doesn’t arrive with a bang. It sneaks in quietly, while you’re nodding, performing competence, convinced the conversation is going well. Mine arrived fifty minutes into a live podcast recording with Seth Godin. I was mid-interview. The mic was hot. And somewhere between his twelfth and thirteenth …

Your Mission-Driven Organization Deserves Better Strategy Tools

Picture a familiar scene in a non-profit organization. A hotel conference room. Flip charts on easels. A two-day offsite that everyone has blocked out on their calendar and quietly dreaded. The exercises begin. Strengths, weaknesses, opportunities, threats. Stakeholder maps. Priority matrices. The team engages dutifully, filling in the boxes, generating the language that planning retreats …

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