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This is a free preview of a paid episode. To hear more, visit longtermstrategy.substack.com Your company is bleeding. The tariff just hit. Your board wants answers. You have 48 hours. But sometimes the brutal truth is that the warning signs were there 20-years ago. In this episode, Marcel Melzer stops the scroll with his contrarian …
Continue reading "Ep 34 How Do Leaders Make Decisions When There’s No Time and No Certainty?"
Why Your Best Team Might Be Building Your Worst Disaster Picture this: A talented leadership team. Top-tier credentials. Flawless execution. Every metric trending green. And yet, five years later, the company is fighting for survival—or worse, gone entirely. This isn’t a story about incompetence. It’s something far more insidious. It’s about intelligent people trapped inside …
Transcript 00:00:01 Stop me if you’ve been in Bob’s position. Every strategist learns the frameworks. Porto five forces, blue ocean strategy, and SWAT analysis. And we assume great strategy comes from great frameworks. So how Schultz of Starbucks fame, he knew all of the frameworks, but he didn’t transform Starbucks or any of them. In …
Continue reading "Strategic Fluency – Frameworks or Stories?"