Why Every Corporate Strategy in Your Industry Sounds the Same – And It’s Not Your Team’s Fault

This article first appeared on Businesssuite Online. An awkward silence falls over boardrooms when directors flip through a newly printed plan and instantly recognise it. To their frustration, almost nothing has changed since the last one done five years before. Despite clearly stated expectations, little has shifted. So what’s missing? The reason the strategic logic …

Your Mission-Driven Organization Deserves Better Strategy Tools

Picture a familiar scene in a non-profit organization. A hotel conference room. Flip charts on easels. A two-day offsite that everyone has blocked out on their calendar and quietly dreaded. The exercises begin. Strengths, weaknesses, opportunities, threats. Stakeholder maps. Priority matrices. The team engages dutifully, filling in the boxes, generating the language that planning retreats …

Ep 34 How Do Leaders Make Decisions When There’s No Time and No Certainty?

This is a free preview of a paid episode. To hear more, visit longtermstrategy.substack.com Your company is bleeding. The tariff just hit. Your board wants answers. You have 48 hours. But sometimes the brutal truth is that the warning signs were there 20-years ago. In this episode, Marcel Melzer stops the scroll with his contrarian …

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